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Master's Degree Program General Management

The Master's degree program in General Management has been designed for motivated, dedicated and outstanding graduates of Bachelor or Diploma degree programs who are not only interested in attaining key management positions, but who also wish to learn how to solve current issues and face future challenges within businesses and at organizations. The program prepares students for a career in a dynamic, global and competitive environment. This four-semester Master's degree program qualifies graduates for a variety of key management positions. The program is held in English, supporting its international and practice-oriented character. Students will acquire and develop professional and subject-related language skills.

The program enables graduates to position themselves in the job market according to individual, specific job profiles. Students can choose from four fields of specialization: Marketing & International Marketing, Human Resource Management & Organization, Global Strategic Management, and Entrepreneurship. In addition, the program explores current and future challenges facing business and society: Innovation, Globalization and Sustainability.

Special courses have been designed to help students hone personal, social and intercultural skills. As part of the program, students also have an option to spend one or two semesters studying abroad at a partner university. In cooperation with specially selected universities, tailor-made modules for students have been pre-approved for credit transfer. An additional benefit of the program is learning and understanding more about management concepts and economic correlations within each cultural and intercultural context.

The Master's degree program in General Management qualifies graduates for a broad spectrum of general as well as specialized key positions in management. The academically sound, hands-on nature of the program has been designed to prepare students for an international career.

Academic Degree / Program Length

Degree Program: Master’s Degree in General Management
Degree Awarded: Master of Science (MSc or MSc (JKU))
Program Length: 4 semesters

NEW: Combination Option: Specialized Management Competence