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Joint Master's Degree in Global Business Canada/ Taiwan

The inter-university Master’s degree program in “Global Business” is offered at the Johannes Kepler University Linz in collaboration with the University of Victoria in Canada and the National Sun Yatsen University in Taiwan. The program’s objectives are as follows:

  • Offer academic based education focusing on the key functions of management, including acquiring specialized-methodological skills in business (“management”), developing skills to comprehend and analyze complex topics and situations from various perspectives as well as develop possible solutions.
  • Students learn to think and handle in a global sense as the program not only requires students to spend a period of time in each of the three cultural/economic regions (Europe, Asia, and North America), but students must also work together with students from each participating partner university.
  • Students develop intercultural skills, including language proficiency in English and Chinese. The program is taught entirely in English.
  • Students develop personal and social skills through continual interaction with participants from each of the partner universities during the course of the two-year program.

The Master’s degree program in Global Business is aimed at individuals primarily involved with international/global companies and who wish to pursue cross-cultural business education. The program boasts a unique nature which includes close teamwork in cooperation with businesses and institutions as well as comprehensive support by faculty and program coordinators. The program’s capacity is limited to a total enrollment of 30 – 40 students. One-third of the total number of students in the program will come from each cooperating partner university.


The following program "Mission Statement" has been agreed upon by all three partner universities:

Mission Statement

The Global Management Program at the University of Victoria, Canada, the National Sun Yat Sen University, Taiwan, and the Johannes Kepler University Linz, Austria, aims to prepare students to work in a global environment.

This unique program enables students to develop a global mindset and enhance their social and cultural skill sets. Students learn to embrace diversity through close intercultural interaction with class members from different cultures.

The program is a life-enriching experience that fosters the development of the students’ personality and provides a lasting impact on the level of tolerance in regards to ambiguity, openness and flexibility.

To achieve these objectives, three universities from North America,the Asia / Pacific Rim, and Europe have joined forces to offer students an opportunity to acquire hands-on experience in business within a learning environment located in the world’s leading economic regions.

The program features four main aspects in support of situational learning:

  • The learning environment is authentic for each region as classes are taught by local faculty and practitioners.
  • Learning not only takes place in classrooms but also through extensive field-work at local companies and cultural organizations.
  • Learning is achieved through both content acquisition and team interaction. The students form a cohesive group by living and working together over an eight-month period, spending two to three months experiencing each culture.
  • The learning process is based on intercultural communication. To enhance the process, the program focuses strongly on language acquisition in English, Chinese, and German. Cultural understanding is brought about by applying self-reflection methods in regards to cultural experiences as well as active student immersion in the target cultures.

Academic Degree Program / Length

Academic Degree Program: Joint Master’s Degree Program Global Business
Degree Awarded: Master of Science (MSc or MSc (JKU))
Program Length: 4 semesters