Your education in International Business Administration will provide you with a clear, global, and interdisciplinary focus on:
International Finance, Accounting and Taxation: Good business is knowing your numbers. You focus on the financials in an international and application-oriented way by first acquiring a basic understanding. You learn about a company's most important pillars: Financial reporting and auditing, management accounting and controlling, financial management and investment, corporate governance and reporting, and business tax management.
International Management and Marketing: When it comes to an international market, what kind of strategic directions are a better fit for my company? What kind of management style fits into my intercultural environment? Will I have to adapt my marketing campaign abroad to given cultural values? You not only study management and marketing across cultures, organizational theory, and international strategy, but also marketing across borders and leadership and change.
Digitalization and Supply Chain Management: Ongoing digitalization brings about various challenges and you focus on current issues in the field. Operations management, supply networks; information systems, E-commerce, innovation management, software development using Python, etc.
Economics: Economics focuses on decisions made by individuals and companies and the resulting interactions. You acquire the tools needed in order to analyze complex problems as well as assess and make recommendations in regard to policy decisions. You learn to understand and interpret data, develop theoretical hypotheses, and test your hypotheses in the real world.