Myth: Innovation Doesn't Come Across Well Online. Or Does It?

Elke Schüßler, head of the Institute for Organizational Science, dispels myths about digitization.

Professor Elke Schüßler
Professor Elke Schüßler

While there is no doubt that digitization is the future, can it live up to the expectations? Just how realistic are the expectations? Prof. Elke Schüßler, head of the Institute for Organizational Science, talks about the widespread myths related to digitization and the corresponding expectations, potential, and benefits.

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