Modern management requires modern analyses. This is where the new JKU Master’s degree program comes in.
Managers today can access increasingly large amounts of information. But how can managers use this information to make efficient and effective decisions? This is where evidence-based decision-making comes in. A new Master's degree program at the Johannes Kepler University in Linz focuses primarily on this modern form of corporate management: Economics and Business Analytics. The program combines business studies with modern methods in analyses, including artificial intelligence and big data. The JKU provides outstanding education in business and a unique degree in German-speaking Europe. The program is scheduled to begin this Winter Semester 2019/2020.