The CERR conference board (Xavier Brusset (Skema Business School, France), Herbert Kotzab (University of Bremen, Germany) and Christoph Teller (Johannes Kepler University Linz, Austria) is proud to announce that the 5th Colloquium on European Research in Retailing will take place on 24-26 June 2020 at Universidad de Valencia (Valencia, Spain, conference chair: Professor Marta Frasquet). We look forward receiving interesting and outstanding submissions in the fields of retailing, marketing and operations. See you in lovely Valencia including constructive, in-depth discussions and great networking in a stunning environment. For more details please see the Call for Papers.