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Institute of Strategic Management
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Bachelor.

As part of your bachelor's degree, you have two opportunities to deepen your strategic knowledge:

  • The major (minor) in "Strategic and Market-Oriented Management" is of particular interest to those students who wish to enhance their skills in Strategic Management and Marketing.
  • The Strategic Leadership Major (Minor) is suitable for all students who wish to develop their strategic competencies and skills in the area of Strategic Leadership of companies and people.

Our guiding principle of openness is reflected in all our courses. We live inclusion by incorporating different approaches and insights, integrating external guest lecturers, inspiring discussions with practitioners and projects with exciting companies. We stand for transparency by openly presenting teaching content, requirements and assessments.