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[Translate to Englisch:] Hiebl, Diener, Niederwimmer

Translating value-oriented management into an automated reporting system

 

As part of a guest lecture at JKU, Lars Diener from the POLYTEC GROUP demonstrated how modern controlling operates in a strategic, digital, and…

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[Translate to Englisch:] Juergen Lenzeder

Invitation to a practical dialogue with Juergen Lenzeder (Porsche)

Porsche: Legend, Brand, Marketing

News
[Translate to Englisch:] Reisinger IK UHM 2025S

AI as a tool: JKU students develop innovation approaches based on the business models of OÖNachrichten, doppler and efko

AI can do the work for you - but only if you know how to use it. It also frees you up to do what really matters - understanding businesses and their…

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[Translate to Englisch:] ACT_beyond Classroom

ACT Track: Experiencing Life Beyond the Classroom

One of the greatest advantages of the ACT Track is the opportunity to grow outside of academics in three completely different environments. While…

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[Translate to Englisch:] ACT Farewell

Closing the Chapter: A Farewell to ACT 24/25

As April came to an end, so did one of the most memorable chapters in the ACT 24/25 journey: the international phase. Over the last seven months, the…

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[Translate to Englisch:] Reisinger Strategieprozesse Mai 2025

Strategy processes that work.

In dynamic markets, it is not enough to have a strategy - the decisive factor is how strategy is created, implemented, reflected upon and further…

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[Translate to Englisch:] JKU Hörsaal Einblicke Podcast

Lecture Hall Insights - The JKU Student Podcast Series
 

new episode: Master's programme Management at the JKU Business School

 

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[Translate to Englisch:] Fuereder-Gattringer-SMMPraxis1

Anyidea as a Guest in the Seminar "Strategic and Market-Oriented Management in Practice"

As part of the seminar "Strategic and Market-Oriented Management in Practice", this semester the students have the special opportunity to apply…

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[Translate to Englisch:] bild

Crisis prolonged!
 

Consequence: consumer confidence is not rising and consumer restraint is not falling