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News & Events

News
[Translate to Englisch:] 1

Final Presentations of the Master Seminar “IBP” WS 2021/22
 

On January 28, the final presentations of the Master Seminar “Interdisciplinary Business Project” of JKU’s Master Program “Management” took place. The…

News

The Sohmen Far East Foundation Scholarship

available to doctoral candidates at the Institute for Retailing, Sales, and Marketing

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High level of media interest

on IHaM analyses of consumer behaviour in the extraordinary (pre-)Christmas period 2021.

News
[Translate to Englisch:] Marketingforum

37th Austrian Marketing Forum Linz

"And now? Marketing in unusual times".

On Thursday, 4 November 2021, the 37th Austrian Marketing Forum Linz took place at the Design Center.

The…

News
[Translate to Englisch:] Kick off meeting IBP

Seminar "Interdisciplinary Business Project"

Kick-off meeting at voestalpine headquarter in Linz

News
[Translate to Englisch:] Life_Radio

The Institute for Retailing, Sales and Marketing at Life Radio's Yellow Audio Campus

At the Marketing Club evening, more than 60 members were given a tour through the new studios of Life Radio in the Linzerie.

Managing Director…

News
[Translate to Englisch:] Hofer

AMA Global Marketing SIG Conference Presentation

Assoz. Univ. Prof. Dr. Katharina Hofer presented the paper "Support for corporate social responsibility among generation Y consumers - A…

News
[Translate to Englisch:] Teller_Gittenberger

IHaM presentation of " International service trends in the fashion industries"

Ernst Gittenberger and Christoph Teller presented international service trends in the fashion industry at the CEO Forum 2021 (WKO-Bundesgremium Handel…

News
[Translate to Englisch:] Gruppenfoto

Rookie of the Year:

 

The brand video competition