The work leading up to a great majority of innovative ideas ending up in the marketplace and groundbreaking solutions addressing organizational and social issues is grounded in the social interactions of individuals, such as managers, inventors, scientists or problem solvers. These kinds of social interactions shape ideas by changing their framing or altering their essence, polishing them, and making them appeal to key gatekeepers.
Contexts of application. Various are the settings in which social interactions affecting creativity or organizational change occur. For example, they can manifest in digital discussion forums for open innovation, hackathons, public debates, conferences and workshops. Moreover, such interactions can occur virtually, via zoom, email, social media, or a website, or be face-to-face, such as in meetings and advice sharing requests.
Aim. In this center, we focus on understanding the effects of social interactions on the fate of ideas that can impact the future of organizations. With this knowledge, we aim to assist managers, inventors, problem solvers, as well as policymakers and entrepreneurs in the processes of change and innovation.
Some of the methods employed: social network analysis, cognitive network analysis, frame analysis, metaphor analysis, narrative analysis, social exchange analysis.
Institute of Leadership and Change Management
Contact person
Organizing Creativity – Transalpine Paper Development Workshop
1st Organizing Creativity – Transalpine Paper Development Workshop on 12-13 May 2023
Contributions to research
Practical projects
Current Project partners
If you want to become a future partner or know more about the research carried out in this center, please contact Claudio.biscaro(at)jku.at.